Advice Clinic

What Can I Do With An Event Management Degree?

11th October 2017

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Live events aren’t going anywhere. It doesn’t matter what the gonks in Silicon Valley come up with, no app is ever going to replace the thrill of packing into a venue full of sweating strangers and banging your head to Metallica like a demented pigeon. That’s great news for upcoming musicians, actors, dancers and other performers, but it’s also reassuring if you’re planning a management career in the live sector. Let’s talk about a few of the paths that an Event Management degree might lead you down.

Let’s say I’ve just graduated. What could I do next?

Well, let’s kick off with a no-brainer. If you’ve taken a respected BA Hons, you’ll now have the skills and industry contacts to become a highly competent music events manager, handling the logistics of anything from one-off shows and club nights to festivals and international tours. This shouldn’t feel like too much of a jump, either, because you’ll already have front-line experience of organising local events from your degree.

What else am I qualified for in the music industry?

An event management degree will give you a flying start as a concert promoter, teaching you how to plan a show and sell it out. You’ll also have transferable skills if you see yourself as a booking agent, helping clueless young rock bands conquer the West Coast and playing hardball with Michael Eavis to get them a shot on the Pyramid Stage.

What if I want to see the world?

If your blood pressure can handle it, you could become a tour manager. A good event management degree will prime you on such vital topics such as tour routing, funding, budgeting, human resources, tax, insurance and business planning. The only thing it won’t teach you is how to bust the lead singer out of jail in Detroit.

How about working in the wider creative industries?

BIMM’s event management degree goes far beyond rock ‘n’ roll, offering a dedicated module that covers non-musical roles. With those skills under your belt, there’s nothing to stop you taking a left turn into sports, corporate and cultural events, food festivals, flower shows, outdoor art showcases, weddings, fashion shows or lavish themed parties for spoilt millionaires. You could use your degree as the ticket to anything from managing a live venue to organising glitzy product launches. It’s wide open.

What if I decide the creative industry isn’t for me?

That’s OK: the skills you learn on your event management degree will give you an advantage in all sorts of other roles, too. You could, for instance, break into hotel or restaurant management, become a health and safety officer, work in the tourist industry, organise team-building days or use your promotional chops in more general marketing and public relations. An event management degree truly is an Access All Areas pass…

You can study Event Management in Brighton, Bristol, Manchester, London or Birmingham – Find out more here.


Henry Yates

Henry Yates is a freelance journalist who has written for music magazines including Classic Rock, Total Guitar, Guitarist, NME and Metal Hammer, and brands including V Festival, Download, Epiphone, Yamaha, Roland and Universal. His proudest career moment was meeting Jimmy Page - and his toughest assignment was interviewing Pharrell Williams."