Do you want to discover the inner workings of the music industry and forge a career within it? Well, our brand-new BA (Hons) Music Business, Events & Media course could be exactly what you’re looking for.
Built in collaboration with professionals from Sony Music, Warner Music Group, Spotify, and Ticketmaster, this course places you at the very heart of the industry. You’ll collaborate with talented musicians, work on live briefs, and develop a portfolio that showcases your skills and experience – and impresses future employers.
Now, let’s explore BA (Hons) Music Business, Events & Media in more detail, including who it’s aimed at, what you’ll do in each year, and the careers you can go into afterwards.
Who is this course for?
BA (Hons) Music Business, Events & Media is for people who want to understand what it takes to promote music in all forms, and who want to build a meaningful career on the business side of the industry. Maybe you dream of setting up your own festival, managing the world’s biggest artists, or owning a record label.
Or maybe you have your heart set on climbing the ranks at an industry giant like Sony or Spotify. BIMM graduates have done all that and more.
The global music industry is always evolving and growing – and so are the opportunities for music professionals! From marketing to licensing, events to radio, there are so many avenues to explore – and this course is perfect for that.
How is the course structured?
Your first year builds a strong base in industry knowledge, including marketing, content creation, event planning, and music release strategies.
Year two covers business research, project planning, and delivery, alongside optional modules to explore specialist interests.
In your final year, you’ll study sector trends, strategy, and choose your own pathway through optional modules and a Final Project.
What careers are available to me?
This course prepares you for a wide range of roles – in music or beyond. And with three distinct pathways to choose from, you’ll be able to tailor your degree to your passions and career goals.
- Business and Music Commerce – Start your journey as a music publisher, label manager, or licensing specialist.
- Events and Live Production – Go into event management, venue management, or live sound engineering.
- Media and Digital – Start your career as a marketing assistant, content creator, or digital coordinator – roles that can lead to specialist and management positions as you grow.
At BIMM, we teach you how to be both employable and entrepreneurial. So, whichever pathway you choose, you’ll graduate from BA (Hons) Music Business, Events & Media ready to create your own opportunities within the industry – whether that’s moving up into management positions or starting your own business.
Find out more about BA (Hons) Music Business, Events & Media on our website, or in our brand-new BIMM Music Institute prospectus.



