14th October 2017

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BMus Popular Music Performance student Zoe Walton recently completed an internship with the social media team at WMA (Weller Media Agency), one of the most reputable digital media companies in the business. The opportunity came about through our Work Based Learning program. Here, the young vocalist explains how the experience has affected her approach to her own creative efforts. But first, take a look at what it is that the company actually does.

“I was working with the social team at WMA, but I was involved with meetings regarding the whole company. My first day was very busy! I had to get to grips with a lot of things that were standard procedure very quickly.

Some of the more challenging tasks included writing reports and making report templates for clients. A lot of spreadsheets were involved and I am the sort to freak-out when handed Sudoku! But I tried really hard and eventually I got better and better at it.

I wanted to learn about social media so that I could use it to promote my own projects. And although I achieved this, I don’t think this sort of role would be for me full-time. If anything, it made me realise that I only want to deal with social media if it is my own project which is on the line.”


Although this particular shoe wasn’t exactly the right fit for Zoe, we’re certainly glad the experience at WMA helped her to gain a fresh perspective on her own creative efforts.

Read more info about our Work Experience program, HERE.



James Watts

Social Media Assistant, Professional Bassist and Music Journalist. Career highlights include performing at some of the UK's premier music festivals, recording in Abbey Road and interviewing Debbie Harry.