Why I Chose BIMM

Why I Chose BIMM – Amy Pirie

27th June 2017

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My name is Amy Pirie, I’m 21 years old and originally from York. I decided to take two years off before I went to university, this gave me the opportunity to gain experience within the music industry. I worked at Leeds Festival twice and then got the incredible opportunity to go on a month long national tour with a band called Rat Boy. This is what made me choose music business, I wanted to learn about all aspects of the industry and to know how everything works. I’d got some hands-on experience already so I decided I wanted the educational side as well. BIMM was the obvious choice for me, it’s an industry in itself and I loved it as soon as I stepped through the doors.

Since starting BIMM, myself and a few others have created a promotions company called Generation MCR. We focus on discovering and showcasing unsigned bands and artists. I was approached by a member of The Big Slice who had attended some of our previous Generation MCR shows and saw what a success they had been. I was given a proposal of hosting an audition process and certain aspects of the festival itself. I believed this would be a great opportunity to expose Generation to a wider audience. Without the support of BIMM Manchester I wouldn’t have been able to do any of this

As for my dream career after BIMM I am still unsure, I’m enjoying discovering all aspects of the industry. I have a passion for live events so that brings me to promotion as I love what I’m doing with Generation, but I’ve always seen myself as an artist manager. I am also active in bringing women into the industry and I want to be a role model for that myself.


Sarah-Louise Burns

After studying Ba(Hons) Photography, Sarah has worked in Social Media Marketing since 2013 - she's now part of the BIMM Social Media Team, and is photographer for the Who, What, Why series.